How to use: Pick your main platform. Post once per day for 7 days using the prompt. Track DMs, saves, and profile visits — not only likes.
Before day 1
Write one sentence: who you help + the problem you solve. Every post this week should make that clearer.
Day 1 — Educate
Answer one question your ideal client asks before they buy. Be specific to your industry.
Day 2 — Prove
Share a small result, lesson, process, or before/after (with permission if client work).
Day 3 — Engage
Ask one sharp question. Reply to every comment within 24 hours.
Day 4 — Humanise
Behind the scenes: you, the craft, a real founder moment — build trust.
Day 5 — Educate
A simple 3-step framework. Make it screenshot-worthy.
Day 6 — Engage
Contrarian take: “Most people get X wrong. Here’s what works.”
Day 7 — Convert
Soft CTA: who you help, how to start, clear WhatsApp or call link.
For every 1 promotional post, publish at least 4 value posts. That’s the MoTechy ratio rule.
End-of-week review (10 minutes)
- Which post created the best conversations?
- Which topic felt easiest to talk about?
- What will you repeat next week?
- What will you stop doing?
Want this turned into a full monthly calendar for your brand?